Motoring World – Royal Enfield Build Your Own Legend: Building Trust

Imagine being given a sheet with line drawings of the Royal Enfield Meteor 350. The angles of view include front, rear, top, and a prominent profile. Your job is to reimagine the popular cruiser and turn it into a custom marvel. Does the thought seem appealing? Well, over a thousand submissions for the task would certainly say so. Say hello to Build Your Own Legend, Royal Enfield Custom World’s newest plan to highlight dormant custom-building talent in its huge riding community.

Royal Enfield Build Your Own Legend

Royal Enfield Build Your Own Legend

From all those aspirants, three very lucky chaps and their designs were selected by three different panels: The Royal, picked by the Royal Enfield design team; The Pro, picked by a panel of custom motorcycle experts; and The Peoples Ride, selected by Royal Enfield’s audience. Staying true to the Meteor’s character was paramount, as was having a clear idea about what the aspirants wanted to do with their blank canvas. The three winners then visited the design centre at Royal Enfield’s headquarters in Chennai and ….Read the full article on

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